Many success stories in powersports have small beginnings. Twelve years ago, in a small garage in northern Italy, a new brand of off-road motorcycle was created. As with all things motorcycle, momentum is key, and the story about how Sharmax Motors went from those humble beginnings to a rapidly expanding powersports brand is one you should find interesting, along with a deep product line available at its extensive motorcycle online store.

Italian Roots

In that small garage, the owners wanted to develop an off-road racer with all the capability you’d expect from Italian motorcycle engineering craftsmen. At the start, there was just a bike and a dream, with no customers or distribution. They didn’t even have a reputation to build on, just a commitment to succeeding. It didn’t take long with local riders picking up on the bike, and word spread, building that all-important reputation.

As the company grew, the focus was on engines and components. The goal was the highest quality standards. The powersports world took notice. The Power Max 250 Enduro was a hit. The family-owned company viewed expansion. Now with a factory up and running, a three‑tier quality control system was implemented. Each motorcycle goes through a rigorous testing process at both the prototype and production phases.

Investment And Expansion Into New Markets

Through partnerships and investments, Sharmax Motors expanded into the Asian market and moved its factories into China. This expansion brought in new manufacturing techniques and opportunities for new product lines. This included new motorcycle lines, as well as ATVs, buggies, golf carts, and more.

The expansion allowed Sharmax to move into new facilities, and production ramped up to 120,000 units per year. This is an amazing success story that took place in just three years of operation. Imagine going from a small garage, hand-making motorcycles that no one really knew about, to three years later, operating three factories and being poised to grow into even more global markets where consumers around the world can access its products online at motorcycle stores?

Partnerships Bring New Connections

One of the biggest elements to Sharmax’s success was a partnership with the Geely Group, one of the largest automotive groups in the world. This partnership gave Sharmax access to new component partners.

The Geely Group connection improved product quality. Sharmax machines soon came with premium components. This included things like Marzocchi shock absorbers, Bosch fuel injection systems, Canadian CVT transmissions, and Brembo braking systems. The Sharmax engineering team also trained at Geely’s production facilities. This led to innovations in R&D and manufacturing that helped improve the product line even more.

Why You Should Take Notice

Sharmax Motors is coming your way. They are bringing an extensive line of motorcycles, including street bikes, cruisers, naked sport bikes, dirt bikes, and more with its online motorbike shop. The company started with a simple principle – making quality adventure motorcycles that are accessible to everyone. The line of machines they offer is expanding all the time. It is a brand definitely worth watching.

NOTE: This is sponsored content produced in partnership with Sharmax Motors